I'm about to give away something the website industry charges contractors for every single month. Not a teaser. The whole thing. How your website actually works, why you're paying monthly for it, and how to make that bill $0 forever.
Why would a marketing company publish this? Because we don't want to make our money marking up hosting. We want to earn it doing work that actually grows your business. So here it is. All of it.
How much are you paying right now?
Contractor websites usually land in one of two buckets. Do-it-yourself builders like Wix or GoDaddy run $10 to $40 a month for the software, hosting, and basic security. If a web person or agency manages your site for you, that "hosting and maintenance" plan typically runs $50 to $200 a month. Here's the industry's own breakdown:
Average it all out and the typical contractor is paying about $75 a month. That's $900 a year, or about $2,700 every three years, for a website that mostly just sits there.
Here's the part that should bother you: the thing you're paying for costs almost nothing to provide. To understand why, you need to know why your site needs "hosting" in the first place.
Why everyone ended up on WordPress
Ten or fifteen years ago, WordPress was genuinely the right answer. Nobody knew how to code. WordPress meant a normal person could build a website, and more importantly, edit it later without calling a programmer. Roughly 40% of the internet runs on it. Your web guy didn't scam you by putting you on WordPress. It was the industry standard, and for good reason.
But WordPress came with a trade that nobody explained to you. To give you that friendly editing screen, WordPress has to run a small computer program on a server, 24 hours a day, with a database behind it. And that means:
- It's slow. Every visitor waits while the server assembles your page from the database.
- It gets hacked. WordPress is the most attacked software on the internet, because it's the most common. Plugins need constant security patches.
- It needs babysitting. Updates, backups, plugin conflicts. Somebody has to watch it.
- It costs money to run. A server working around the clock is the thing your hosting bill actually pays for. The babysitting is what the "maintenance plan" pays for.
The question that changes everything
When did you last change your website?
Be honest. For most contractors it was months ago, maybe over a year. And that is the entire con, right there. The one thing WordPress gives you in exchange for all those downsides is easy editing. If you edit your site twice a year, you are carrying 100% of the cost and the risk for a feature you use twice.
A plumber wouldn't tell a homeowner to rent a $60-a-month water softener for a house with no hard water problem. That's what a monthly website plan is for a site that never changes.
The secret: your website is just files
Strip away WordPress and what's left is what your visitors actually see: pages, photos, text. Plain HTML files. Files don't need a running server, a database, or security patches. They just need to sit somewhere and get handed to visitors.
And Cloudflare, the company that already delivers a fifth of the internet, hands out exactly that service for free. Not a trial. Their permanent free plan. Here is our own Cloudflare screen, the company bill for hosting dozens of contractor websites:
Still skeptical? Fair. Here's the same account's website list. Every row is a real contractor website. Look at the plan column on the right (we've blurred client names for privacy):
These sites get thousands of visitors a month. They load fast, they don't get hacked, and the hosting bill for all of them combined is zero dollars.
"But I can't edit an HTML site" (yes, you can)
This used to be the real catch. Plain HTML was cheap to host but you needed a coder to change a phone number. That objection died when AI showed up.
Today you open a free AI tool like Claude or ChatGPT, hand it your file, and type "change the phone number to (208) 555-0147" or "add Post Falls to the service area list." It makes the edit. You upload the folder again, which is literally dragging it into a box:
Honestly, telling an AI what you want in plain English is easier than wrestling a WordPress page builder ever was. And there's no login to lose, no plugin to break, no update screen full of red warnings.
The whole process, start to finish
Here's everything, condensed. This is what a web company would do behind the curtain:
- Snapshot your WordPress site into plain HTML. A free plugin called Simply Static does it in one click. Your site looks identical afterward.
- Create a free Cloudflare account and drag the folder into Cloudflare Pages. Your site is live on their network in about a minute:
- Point your domain at it (one DNS record, Cloudflare shows you exactly what to copy).
- Reconnect your contact form with a free form service so leads still reach your inbox. This is the one step people botch quietly, so test it.
- Run it for a week, then cancel your old hosting. Forever.
We wrote the full click-by-click version with a screenshot for every step: How to Host Your Website for Free on Cloudflare. It's free and nothing in it is gated. Beans: spilled.
Why we're giving this away
Because I'm a contractor too, and I want my fellow contractors to take advantage of this. Hosting used to be real work worth paying for, but the technology changed, and storing your files now costs pennies. What actually moves the needle for a contractor is ranking on Google, running ads that turn a profit, and a website built to convert visitors into phone calls. That work is hard, ongoing, and competitive, and it is where we'd rather earn your money. If SEO and advertising matter to your business, hire professionals for those. Just stop renting a parking spot for a folder of files.
And if the guide looks like more than you want to take on, that's the one thing we'll charge you for, once:
We'll do the whole conversion for $300 flat. One time.
WordPress to HTML, hosted on Cloudflare, domain connected, contact form tested and delivering. After that your website costs $0 a month, and you own every file. No contract, no recurring anything.
Claim Your $300 Conversion →